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Klantgedrag

Know the audience: Mobile shoppers

Mander, J.

2015-09

Tekst

Termen:

Klanten, Klantgedrag, Smartphones, Mobile Commerce

If you love something, let it go mobile: Mobile marketing and mobile social media 4x4

Kaplan, A.

2012-04

Tekst

Termen:

Social Media

Consumer acceptance of location based services in the retail environment

Uitz, I. & Koitz, R.

2013

Tekst

Termen:

Locatie, Acceptatie

Onderzoek location based advertising: Mobile = Location = Effect

Gisbergen, M. van; Hühn, A.E.;Khan, J. & Ketelaar, P.

2011

Tekst

Termen:

Location Based Advertising

Economic and legal aspects of introducing novel ICT instruments: Integrating sound into social media marketing - From audio branding to soundscaping

Daj, A.

2013

Tekst

Termen:

Branding, Soundscaping

Rating decisions analysis based on iOS app store data

Erić, D.; Bačík R. & Fedorko, I.

2014-11-10

Tekst

Termen:

iOS, Klantgedrag

Cross-cultural exploration of consumers’ beliefs and behavioral intentions towards QR codes in marketing: An experimental study in India and USA

Bamoriya, H.

2014

Tekst

Termen:

QR-codes, Klantgedrag, Imago

Customer satisfaction in mobile phone services in Bangladesh; a survey research

Belal Uddin, M. & Akhter, B.

2012

Tekst

Termen:

Klanttevredenheid